A big part of content marketing is helping your customers discover solutions to problems or issues they are having. With the new iPhone 7 and 7 Plus, the pain point for customers is not being able to connect an external microphone in order to make videos, to vlog or to record audio for things such as bird watching. And even though Apple released a Lightning port to 3.5mm headphone adapter, it was relatively unknown as to whether or not the adapter would work with external microphones. So to help, I put together a video demonstrating how to connect an Edutige external microphone to an iPhone using the new Apple Lightning to 3.5mm adapter cable. The cable works perfectly and offers a simple solution for Edutige customers so they don’t have to worry that their microphones won’t work with the iPhone 7.
This is the power of video content marketing. You can quickly demonstrate a solution to an immediate problem that your customers have, which makes them happy and earns your company trust and credibility.
Check out the video below and the original post, which is here: http://www.edutige.net/apple-lighting-3-5mm-adapter-external-microphone-review/
If you have an iPhone 7 and you want to connect an external microphone, your only choice is to use the Apple Lighting to 3.5mm adapter dongle thingy. So I wanted to find out if our Edutige external microphones are compatible with the Apple Lighting to 3.5mm dongle. Long story short… YEP, all of the EIM series Edutige external microphones work flawlessly with the Lightning port on either the iPhone 7, iPhone 6s, iPhone 6, iPhone 5s or iPhone 5.
The video shows a test of an EIM-008 external microphone connected to an iPhone 6 via the Lightning port, but other people have tested the Edutige microphones with the iPhone 7 and other iPhones with the Lightning port and everything works great.
One thing to be aware of is to connect the microphone to the Lightning to 3.5mm dongle and then connect the dongle to the iPhone’s Lightning port. If you don’t, the iPhone will use the built in microphone instead of the external microphone. Don’t say I didn’t warn you.
The cool thing is that if you are vlogging, making videos for your business or recording audio with your iPhone 7, you can now connect a 3.5mm external microphone using the Apple Lightning to 3.5mm adapter. All is good.