Daily Films

Oh Snow! (Or Why Corporate Culture Videos are Important)

I always have a camera with me because I love making films about stuff I’m doing with my family. Not all of the videos I shoot ever get published, but constantly filming is great practice for professional projects. But the main takeaway for you is that using video is great for showing your corporate culture, your brand’s personality, and more importantly, who works for you and what type of experience your customers can expect from your company.

https://youtu.be/EGXHjEDj4fA

Video marketing is about more than just promoting your products and services. Videos are powerful tools for connecting in a personal way with your customers and can help build rapport in a passive, but incredibly powerful way.

If it’s time for you to embrace videos as part of your marketing strategy, then let’s talk: carl@carlkwan.com

Or just Like, share and subscribe if you enjoyed this video.

Sunny Side Up

My son has recently been wanting to cook, in particular, he likes making eggs. So this was one night recently when he wanted a snack before bedtime. Yes, he wanted an egg and he wanted to cook it himself. Anyway... Another example of letting your customers get to know you, to establish some sort of rapport and to build a relationship even before meeting you.

https://youtu.be/n6PCUmI8WtE

Learning is Good

I like making these mini films documenting things going on in my life. I have tons of video material that I never upload or even get around to editing, but I'll start uploading more. One reason I want to upload more is because it's a good way to force me to be creative. Secondly, it shows potential clients the type of work I do.

Like anything with video content marketing, a large part of it is demonstrating value, letting people in on who you are and helping them feel comfortable working with you.

Anyway, hope you like these slice of life videos.

https://youtu.be/mFErO9Ig7YA

Daily Film No. 10 - Can't say no

Here's Daily Film No. 10 and it's all about saying NO... plus a generous helping of using my iPhone 6 in 60fps video mode then creating a slow motion effect in FCPX. Fun... and as you'll see, tasty. Slightly late again

Yes, it came out a few minutes after midnight but I'm pretty proud of the fact that I've shot, edited and released 10 of these daily films in a row now. Won't say that they've all been well made or entertaining, but each one has allowed me to explore a different aspect or technique of filmmaking.

And that was the whole point of this... developing my skills, especially when it comes to creativity. I don't know that my creativity has started to flow better or that I've become more creative, but forcing myself to come up with something everyday has been awesome.

Slow your roll

Daily Film No. 10 was a chance for me to use my iPhone 6 as the video camera. I used the built in camera app and didn't even set any focus points the whole time. The iPhone 6 focuses quite fast so I all I had to do was be sure to shoot without panning or tilting too much and I'd get something in focus.

But this was also a chance for try using slow motion. I set the iPhone's camera to 60FPS (frames per second). When you do this, it allows you to create smooth slow motion video when you go to edit. In FCP X this is super easy because you just choose how fast or slow you want your clips to be.

If I hadn't shot with 60fps and I tried to slow down the footage, there wouldn't be a smooth slow motion effect.

Slowing it down stabilizes your video

A cool side benefit of using slow motion is that your handheld shots will look smoother and won't have that shaky, bumpy thing going on. This is especially effective when your original shot is already somewhat stable. Walking shots are harder, as you can see in my video.

So to cover up the shakiness, I edited out the really shaky bits. An example is the scene when I cross the street. The original was quite shaky and bumpy but I edited around those parts and with a few cuts, the result isn't too bad.

Also for marketing and branding

It goes without saying that these daily films are a great way for me to create marketing content and branding for myself. The worst thing for me would be to have little evidence of what I'm capable of doing, so these daily videos are a great way to show my skills and who I am. Win-win!

Get in touch if you need help with your content marketing.

https://youtu.be/VU1Vnx0-yGA

Daily Film No. 9 - It's not me, it's you

In today's Daily Film, I talk about how people say thanks to me because one of my videos helped them with their presentations, but then I throw that back in their faces... Not quite, but in a way. Audio was recorded using an ETM-006 going into a Zoom H1: http://www.edutige.net/shop/external-lavaliere-microphone-for-gopro-hero4-or-dslr-etm-006/

How to sync external audio from Zoom H1 with camera: http://www.edutige.net/edutige-etm-006-with-zoom-h1-test-disguised-as-a-presentation-tips-video/

https://youtu.be/o4UBLRG_X7U

Daily Film No. 8 - Coffee Time

Damn! Daily Film No. 8 came out a bit late. Nice rhyme but I gotta be on time.

Should stop with the lyrical drop,

And work on the next edit because I said it.

Published on January 14 at 12:12 on the dot,

At least I won't have to wait long for my next shot.

https://youtu.be/Uh2M0wTEoPI

Daily Film No. 7 - 5 Quick Tips for Overcoming Fear When Giving a Presentation

Holy crap, it’s a presentation tips video!! It has been a long time since I made a video showing people how to give a good presentation… Well, Daily Film No. 7 is exactly that, and it deals with how to overcome fear when giving a presentation. Disclaimer… Fear is natural. It is not a bad thing. That being said, I don’t know what kind of past experiences you have had, so if my tips for overcoming fear when giving a presentation are overly simple for you, hopefully, you can find comfort knowing that you’re not alone and that you can overcome your fear of giving a presentation. Good luck.

Ok, check out my 5 Quick Tips to Overcome the Fear of Giving a Presentation and let me know what you’re afraid of when it comes to giving a presentation.

Thanks.

PS Check out the newly revamped PresentationExpressions.com

PPS The audio for this video was recorded using an Edutige ETM-006 going into a Zoom H1 digital voice recorder.

https://youtu.be/Enu8GnTzepk

Daily Film No. 6 - Six Steps to Making a Film

Daily Film No. 6 is about how to shoot a film and is focused on the tools. The most important thing to remember is that the tools are just that... tools. Other elements of a video, such as story, lighting, sound and editing are crucial, but here I wanted to show how easy it can be to get started making videos. I'd probably add a tripod to the how to if I were to do it again, but hey, I'm making a film a day! I'll get better, as I'm learning something every day, which was the whole point.

https://youtu.be/TeUgu9hNTmM

Daily Film No. 5 - The Fixer

Whew! Just made it! Daily Film No. 5 is about my son learning how to restring a ukulele. But not any ukulele. He was to restring the ukulele I got when I was in grade 3 or 4, and I've since given it to him because he's learning to play the ukulele in school. That's actually kinda cool, I think. Anyway, we got the ukulele strings from Long & McQuade in North Vancouver and were happy with the customer service we received there. Highly recommend them for all your music needs... especially if you need ukulele strings.

Funny thing is we asked how to string a ukulele and the sales person suggested looking it up on YouTube. We did and the result is that even a 7 year old kid now knows how to restring a ukulele.

https://www.long-mcquade.com/

https://youtu.be/L6r37wzybPY

Daily Film No. 4 - Tintin Time

The West Vancouver Memorial Library is a beautiful place and it has a great kids section that my son loves. He especially loves the fantastic selection of Tintin books! My wife loves the selection of Korean books, and we all appreciate the helpful staff and great facilities. Very lucky to have this library in our neighbourhood.

https://youtu.be/chTa6DGjqqg